Brand: Christopher Ward
Item Number: 1365
Description: The new model, C7 Rapide Chronometer is powered by the thermo- compensated eTA 251.264 quartz movement, its COSC certification setting a new benchmark of precision in bringing chronometer status to the C7 rapide family, making it not only one of the most stunning of our motorsport watches, but also the most accurate. The dial represents the sub-division of time and measurement
in highly visible detail, while the watch’s tachymeter provides an invaluable tool for on-track timekeeping. Ad genus set vivere – to race is to live – has long been the credo by which our motorsport Collection is created, and never more accurately realised than in this new edition, representing the pinnacle of both achievement and accuracy on the race track. The C7 CosC is a limited edition of only 500 pieces worldwide. Movement: 27 jewel swiss quartz movement and COSC Certification– Chronograph dials with split minutes/seconds/ 1/10th seconds– Thermo-compensated– sapphire crystal– multi-layered precision dial– Tachymeter– marine-grade stainless steel case with screw-in crown– unique engraved individual serial number– Premium quality black Italian leather strap including Bader deployment, 42 mm diameter stainless steel case, Water resistance: 10 BAr (100 metres).
Condition: Excellent condition with very slight signs of wear.
Shipping: Free shipping on all orders. Two-day delivery anywhere in the United States for all purchases over two thousand dollars and ground delivery for all other orders.
Story: The lightbulb moment - It all began on a gentle boat trip down the Thames in May 2004. Peter and I had recently sold Early Learning Centre – an ethical toy company – while Chris was bored with importing T-shirts. I suggested we start a business together. It needed to be something we were all interested in. As football and music seemed beyond us, and because we were all fascinated by horology, we settled on watches. And through a friend who was well connected in the luxury watch industry, we learned some surprising information. Most of the Swiss brands were using the same or similar components, from the same manufacturers, to make their timepieces. The markups from manufacturing costs to RRP (Recommended Retail Price) were staggering: one famous Swiss brand was marking up by 34 times! Once our indignation at these high mark-ups subsided, we saw the opportunity to create a different type of premium watch business. A company that would avoid the huge marketing overheads and third-party retailer margins of the Swiss brands. A company that would provide “the cheapest most expensive watches in the world”. We called it Christopher Ward. It seemed the most quintessentially English name of the three of us. We had a simple three-part plan:
– Sell directly to customers only through our own website
– Apply a maximum three times mark-up on the manufacturing price
– Avoid the costly celebrity endorsements to which the Swiss brands seem addicted
And so, on June 2nd 2005 – from a converted chicken shed on a farm in Berkshire – we launched the world’s first online-only watch brand. We started with two models, the C5 Malvern Automatic and the C3 Malvern Chronograph. Now we had to let people know what we were doing.
Every Watch Has a StoryTM is in no way affiliated with Christopher Ward and does not claim to be. We simply love their products and make them available to our customers who enjoy surrounding themselves with the best of the best.
